Community Brands Research Study Finds Nonprofits are Condensing Operations to Overcome Sustainability Concerns

Community Brands Research Study Finds Nonprofits are Condensing Operations to Overcome Sustainability Concerns

ST. PETERSBURG, Fla.--Today, Community Brands, the nation’s leading technology in fundraising and fund accounting for purpose-built organizations, released findings of its research study, The State of Nonprofit Fundraising, Technology and Operations: Impact on Mission Sustainability.

Community Brands collaborated with Pacific Consulting Group in the fourth quarter of 2023 to survey over 1,000 nonprofit professionals, with 84% from general nonprofits, 6% from federal, state, or local government, and 10% from education. All respondents were senior nonprofit leaders.

Findings concluded that nonprofit organizations are not just reacting to emerging challenges to sustainability; they are proactively responding. From examining operational processes to improving drivers of mission success, like fundraising, donor management, technology, and campaigns—organizations are not just exploring; they are finding ways to be nimbler and more streamlined.

Nonprofit organizations are demonstrating resilience as they undergo significant transformations to adapt to the changing landscape of fundraising, economic and staffing uncertainties, and daily operational challenges,” said Susan Gilmartin, President of Nonprofit Solutions at Community Brands. “By revolutionizing their operations, they can continue to achieve greater sustainability not only through diversifying their revenue and fundraising streams, but also by modernizing and harnessing technology for greater efficiencies and impact.”

The 2024 Research Study quantifies the state of the nonprofit sector. It examines how organizations embrace innovation to optimize operational processes and improve mission-critical success drivers like fundraising, technology use, and staffing efficiency.

How nonprofits integrate and consolidate technology will define operational success in the coming years. More than 4 in 5 nonprofit leaders shared that their organization could better serve their missions by managing their systems more efficiently and taking steps to integrate mission-critical technology, like fundraising and finance systems.

Nonprofit leaders are seeking solutions to analyze financial data (66%), manage online donations (66%), track and manage donors (64%), host peer-to-peer fundraising events (64%), manage fundraising events (64%), create budgets (62%) and manage multiple grants and funding sources (63%).

Comprehensive findings from the entire report can be found on the MIP Fund Accounting and GiveSmart websites.

About Community Brands

Community Brands is the leading provider of cloud-based software and payment solutions to associations, nonprofits, and K-12 schools. Specifically for charitable nonprofits and schools, the Community Brands Education and Nonprofit portfolio provides the industry's most complete set of software solutions for nonprofits and K-12 schools of all sizes. Nonprofits benefit from award-winning fund accounting and fundraising solutions, purpose-built from the ground up to empower them to achieve and grow their impact in our communities. Paired with a complete set of K-12 solutions encompassing enrollment management, financial aid, student information systems, and digital payments, schools are empowered to raise funds and deliver on their missions. To learn more, visit or follow us on Twitter and LinkedIn.

About MIP Fund Accounting® MIP Fund Accounting® is accounting for nonprofits’ futures. Designed to track unlimited funds and manage financial books with ease, MIP is the nation's leading cloud-based, SaaS fund accounting solution for nonprofits, K-12 schools, healthcare organizations, and government organizations across the country. Its software handles the intricate financial process in a streamlined, user-friendly system. Manage finances, track every fund, and follow every dollar. For more information, visit

About GiveSmart Exceed your fundraising, event, and donor management goals while receiving expert support so you can focus your resources and make the greatest impact. GiveSmart is an easy-to-use, connected, and modern online fundraising and donor management software that includes event ticketing, auctions, peer-to-peer campaigns, text-to-give, donor tracking and acknowledgment, and much more. Elevate your campaigns to the next level and save time to focus on what really matters—your mission. For more information, visit